Its no secret that the print industry is attempting to emulate the T-Rex, carbon paper, betamax, and the Go-Go's. What on earth you might say? I know! I was shocked about the Go-Go's too. I did buy tickets to their last show, which is in Austin, Texas July 27th. I digress...The print industry is going to be extinct in the next 20 years. I'm sure of it.
And who is to blame? As The Buggles' famous song Video Killed the Radio Star said, "In my mind and in my car, we can't rewind we've gone to far". The print industry has held on too long to an outdated business model and today I'm afraid its just too late for them.
Its what happens to every industry that fails, profit margins dictate the business model. When the margin drops the first thing the dinosaurs do is cut costs. And the first thing in the print industry to go was?
Smokin' hot secretaries, expensive perks for executives, writers quality editors. Yep, quality editing is missing. What does an editor do? Simply put they are responsible for content. Which stories you run and the quality of those stories.
Check out this image of the Miami Herald from today.
This time, it wasn't the story. Which is relevant for today, with Connecticut attorney general and Senate candidate Richard Blumenthal's embellishment of his service record. Fox ran a piece during Hannity last night. So you can't fault them for running this story today.
Okay seriously? How do you miss that? epople I'm just stunned. According to Wikipedia they have 69 copy editors, 69 editors, 48 editorial specialists. That's 184 editors. They have only 144 reporters and 11 columnists. So the columnist missed this. The copy editor missed this. And finally the design staff missed this.
So in a few years when you can only get news from your personal communication device or PC, remember back to this event and the dozen others that happen everyday in the print industry.
UPDATE: Here it is Friday 12:45pm CDT and it is still not fixed. My guess at this point is NO READS the IN OUR INBOX feature.
Well I read it. And you should too, in this case failed headline be damned.
Henry Allen, who won the Pulitzer Prize for criticism in 2000, was a Post editor and reporter for 39 years. Oh yeah he served our country as a Marine in Vietnam too.